Wouldn’t it be great to sell images you’ve already taken? Photos you shot back in the spring – which are more than likely a distant memory for all involved – can be a great revenue generator as we come into holiday season.

Your past customers are a great resource for reselling products they didn’t buy the first time. Everyone knows that as your clients sat down for the initial viewing they had an idea of what prints they wanted, how big, and how many. But they also had a budget. So… some things had to wait until another time as they itemized their print order.

Now is that time.

Advertise to your own customer database that prints make a great gift! Custom products like canvas gallery wraps and framed 5x7s are presents they don’t need a gift receipt for, so much more fun to open than a gift card, and you’ll know they’ll be treasured for a lifetime.

Blossom has this and hundreds of other sales-boosting ideas that can boost your bottom line. Call to set up your own postcard mailing using either the art shown or your own custom design – generating sales without scheduling another session. And marketing to your own database is more successful than promoting to prospects since your past clientele knows you, your studio, and your commitment to providing a quality product.

So maximize your potential by selling work you’ve already done… and end 2011 on a high note.